Helping teams build better digital products
and helping brands create stronger digital experiences.
I design end-to-end user experiences across betting, healthcare, SaaS, and consumer products, while also partnering with businesses on freelance brand, web, and digital design.Featured Projects
Creating a safety tool called ‘Auto Withdraw’
SquadBet is a new feature that lets users build a squad to hit a shared performance target
Web design, App Design, Merchandise and Branding for a Street Kitchen
Rebrand and packaging design for a Rum business
Web design and branding for a healthy snack company
Branding and Merchandise for the London Lions Football Team
About Rocky
I’m a Senior Product Designer with 15+ years of experience designing digital products across betting, healthcare, SaaS, and consumer platforms.
I specialise in creating end-to-end user experiences that balance usability, business goals, and strong visual design — from discovery and strategy through to prototyping and final UI delivery.
Alongside my full-time product design work, I also support businesses with freelance branding, websites, and digital design through Digitalrocky.
Our Expertise
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Brand Identity
Timeless, expressive visual identities crafted with precision and intention.
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Web Design
Elegant, high-performance websites designed to feel effortless and elevated.
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UX/UI & Digital Product
Sophisticated, intuitive interfaces that transform complexity into clarity.
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Creative Direction
A cohesive visual language that shapes how your brand feels, sounds, and lives.
What our clients say
Brands we have worked with