Helping teams build better digital products
and helping brands create stronger digital experiences.

I design end-to-end user experiences across betting, healthcare, SaaS, and consumer products, while also partnering with businesses on freelance brand, web, and digital design.

Featured Projects

Creating a safety tool called ‘Auto Withdraw’

SquadBet is a new feature that lets users build a squad to hit a shared performance target

Web design, App Design, Merchandise and Branding for a Street Kitchen 

Rebrand and packaging design for a Rum business

Web design and branding for a healthy snack company

Branding and Merchandise for the London Lions Football Team  

About Rocky

I’m a Senior Product Designer with 15+ years of experience designing digital products across betting, healthcare, SaaS, and consumer platforms.

I specialise in creating end-to-end user experiences that balance usability, business goals, and strong visual design — from discovery and strategy through to prototyping and final UI delivery.

Alongside my full-time product design work, I also support businesses with freelance branding, websites, and digital design through Digitalrocky.

Our Expertise

  • Brand Identity

    Timeless, expressive visual identities crafted with precision and intention.

  • Web Design

    Elegant, high-performance websites designed to feel effortless and elevated.

  • UX/UI & Digital Product

    Sophisticated, intuitive interfaces that transform complexity into clarity.

  • Creative Direction

    A cohesive visual language that shapes how your brand feels, sounds, and lives.

What our clients say

Brands we have worked with

Let’s Talk